Heibel: “Will Victoria Flex its Start-up Muscle?”

Perpetuating the “Olde England” mythology has held Victoria back economically and socially. As pointed out by local author Yule Heibel, tourists that buy in to that hoary old advertising gimmick discover upon arriving that Victoria has much more to offer than gardens and quaint Tudorbethan architecture. Alas, all too often their two-day itineraries are set in stone and no sooner have they paid their hefty admission to Butchart Gardens, they’re already off to Banff or Whistler. (Oops, sorry Yule–I’ve gone from paraphrasing straight to wild extrapolation).

Anyway, Yule says it better than I could. Plus she debunks the myth about Victoria’s number one industry (hint: it’s not fishing).

Yule Heibel’s Post Studio: Will Victoria flex its start-up muscle?